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There was no context to their profiles – just their name and their photo. “I felt like I should just go ahead and create an app that I myself wanted to use and solve all the pain points I had identified on the other apps,” she said. Launched in San Francisco in November 2014, it has since spread to New York and is expected to launch in Los Angeles and London in the coming months.
What makes The League special, according to Bradford, is that it is synced with Linked In and Facebook.
Bradford became interested in online dating after becoming single following the end of a five-year relationships.
She started her online hunt while finishing her master’s degree in business at Stanford and found she was running into the same problem over and over again.
That’s the kind of ethos that we want our community to have.” The League has been described as Tinder for the elites.
“Users are getting that true sense of who someone is through a highly accountable and trustworthy network.” In addition to Be Linked, there are apps for those looking for an even more niche dating app than The League.
Among them is Luxy, self-described as Tinder without the poor people.
“The brand of The League is really for these ambitious driven, young professionals that want to date other ambitious, driven young professionals,” explained Amanda Bradford, founder of The League.
Instead, young professionals looking for a suitable mate are flocking to apps like The League and syncing their Linked In profile in the hopes that their resumes will help seal the deal and find them someone special.